The Startup Guide You'll Want to Read.
Riding the Unicorn
Wiley has confirmed publication of this book in November 2025.
It is now available for pre-order.Because you shouldn't need an MBA or trust fund to start a business.
Whether you're pondering a wild idea, looking to level up your side hustle, or refining your business, Riding the Unicorn is for you
Your step-by-step guide to go from idea to IPO
Exclusive Interviews
Riding the Unicorn distills the wisdom of of Australia and New Zealand's most successful founders and CEOs, including:👉Tim Fung, CEO & co-founder of Airtasker👉Alexis Souloupoulos, co-founder of Mad Paws👉 Wengie, 13.3M YouTube subscribers and cofounder of Nyan Heroes ($13M raise on $200M valuation)👉Lachlan McKnight, CEO & founder of LegalVision👉Pasha Rayan, Founder of the Year (2022), CTO & co-founder of Forage👉Jenna Leo, CEO and co-founder of Like Family👉 Hayden Smith, CTO & co-founder at Pearler👉 Nellie McQuinn, Moonbug Entertainment👉 Nick Whitehouse, founder of McCarthyFinch
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Written by Thomas Derricott and Wenee Yap
Follow us for our latest updates as we work with Wiley to deliver your holiday reading (ahem, 'business education') by the festive season! 🚀
What kind of startup founder are you? Take our quiz to find out!
By the end of this book, you'll have discovered:💸 Where to Find the Right Funding...and Co-Founders⚒️ How to put the ‘M’ in ‘Minimum Viable Product’⚡ How to Get Profitable🔎 How to Find Your Product-Market Fit🤝 How to Let Your Network Build Your Startup🤔 How to Make Mistakes🏆 How to Plan for a Perfect Exit
